EE Campaigns

A collection of creative campaigns I produced, spanning MMS, email, landing pages, and rich media. From showcasing the benefits of EE services to highlighting exclusive offers, each piece delivers tailored messaging, vibrant visuals, and clear calls-to-action, designed to enhance customer experience and drive action across digital channels.

Tools used: Figma, Cinema 4D, Adobe After Effects, Illustrator, Photoshop

Mobile phone upgrades

An MMS and email campaign targeting EE customers, motivating SIM-only users to upgrade to new phone contracts. Featuring bespoke visuals, personalised messaging, and partnership benefits, the campaign achieved strong results, driving engagement and effectively upselling to higher-value plans.

Email marketing

A selection of email campaigns showcasing tailored offers and seasonal engagement. Both campaigns use clear messaging, relevant visuals, and compelling CTAs to connect with customers and encourage action.

Lead capture

A campaign featuring an email and landing page that encourages potential customers to share their contract details if they aren’t ready to switch, capturing future leads. It highlights the benefits of EE Broadband, includes clear CTAs, and ensures advisors can follow up with personalised offers when the time is right for the customer.

Full fibre broadband awareness

Leveraging MMS/SMS and Rich media, I designed a multi-channel awareness campaign to educate EE mobile customers about the benefits of Full Fibre Technology (FTTP). The campaign featured interactive elements, including a game and landing page, to increase engagement and highlight the speed, reliability, and versatility of FTTP broadband.

The campaign successfully increased awareness of FTTP and drove cross-selling opportunities to over 50,000 thousand customers.

Other projects