I led the rebranding and marketing activities for Mecca Cola’s UK relaunch, developing a cohesive identity that included new messaging, product packaging, logos, and promotional materials. I produced high-quality 3D renders and versatile media assets for events, social media, and advertising campaigns.
The refreshed brand successfully boosted awareness and generated positive audience engagement.
Tools used: Sketching, 3dsMax, Adobe Illustrator, Photoshop, InDesign, After effects, Premiere Pro
I delivered a brand revamp for Mecca Cola and its variant, Mecca Orange, creating a refreshed visual identity. The updated designs spanned packaging, stationery, and marketing materials, reinforcing the brands’ unique positioning and broad appeal.
For Mecca Cola and its variant, Mecca Orange, I refreshed the packaging for 330ml cans and 1.5L bottles with a fresh branded look. The process included creating compliant labels featuring nutritional and relevant information, followed by the creation of 3D visuals to bring the designs to life.
The visualisations streamlined decision-making and also served as impactful marketing tools, showcasing the products effectively across multiple channels.
I designed cohesive marketing campaigns with promotional assets for both offline and digital platforms, including social media content and event branding. These campaigns elevated Mecca Cola’s presence, significantly boosting brand awareness and sparking conversation across various channels.
